Despite massive popularity, unrivaled cultural relevance and a billion daily active users, Instagram canâ€™t seem to figure out long-form video.
Interview: Bring your traditional brand into the digital world
I did this interview in 2015 at the DMA Conference in Boston about making traditional brands stand out in a digital world, and much of what I talked about here still resonates today.
Media Masters #9 – Alex Restrepo – New Orleans Saints and Snapchat
I’ll admit, I wasn’t sold on Snapchat as a marketing channel for sports, or anyone else, for that matter. But after talking to Alex Restrepo, Social Media Manager for the New Orleans Saints, he may have changed my mind. If nothing else, it’s probably worth giving a try. We had a long conversation about how…