Writing
87 posts, newest first, going back to 2009.
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2013
Nov 27Embed images, not Instagram links, for more Twitter engagement
You've probably heard that tweets that include images generate better-than-average engagement, and it seems to be a logical assessment. After all, social media is truly a visual medium.…
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2013
Oct 21@Celtics Named to Sports Illustrated’s “Twitter 100”
Our @Celtics twitter feed was one of just two pro sports teams named to the annual Sports Illustrated Twitter 100, a list of the best feeds in all…
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2013
Jul 20Boston Business Journal Interview
I did a quick interview with the Boston Business Journal earlier this week after the Celtics won their "Social Madness" competition for large social brands in the Boston…
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2012
Dec 28Ten Easy Digital/Social Predictions for 2013
I’ll spare you a plodding introduction. Prediction lists are quick and easy. Here’s 10 of them for 2013. Google+ Rises – Google, the company that made its fortune…
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2012
Dec 28Brian Solis’ Pivot Conference 2012 – Reputation Warfare Panel
Here's a 16-minute video of the panel I participated in at Brian Solis' Pivot Conference in New York City this fall, discussing how big brands protect their reputation…
