Category: Digital Marketing

2014
Apr 30

Media Masters #9 – Alex Restrepo – New Orleans Saints and Snapchat

I'll admit, I wasn't sold on Snapchat as a marketing channel for sports, or anyone else, for that matter. But after talking to Alex Restrepo, Social Media Manager…

2014
Apr 23

Media Masters – Jessica Gioglio, Dunkin’ Donuts

I recently talked to Jessica Gioglio, Social Media Manager for Dunkin' Donuts, about Dunkin' Donuts social media strategy. Jessica also gives us a preview of "The Power of…

2014
Feb 5

Media Masters Podcast – Episode 1 – Dan Harbison, Caesars Entertainment (Part 1)

I'm taking up a new hobby in 2014 and launching a podcast. The idea is simple; I'm going to talk to some of the leaders in digital, social…

2013
Nov 29

SMX Social Media Las Vegas – Keynote Conversation

Here's a 60-minute video of my first conference keynote, a Keynote Conversation I did with Matt McGee at SMX Social Media Las Vegas talking about how the Celtics…

2013
Nov 27

Embed images, not Instagram links, for more Twitter engagement

You've probably heard that tweets that include images generate better-than-average engagement, and it seems to be a logical assessment. After all, social media is truly a visual medium.…