Category: Sports Marketing

2011
Sep 28

IMS 2011 Panel and Interview on the Pulse Network

I've done my share of social media panels, but this one was one of the best. At the 2011 Inbound Marketing Summit in Boston on September 14, I…

2011
Aug 7

Perks of the Job: Legends Interviews

No matter how cool your job may be, it's still a job and sometimes you need a reminder of how lucky you are. Well, I got one of…

2011
Aug 6

Facebook News Feed tweak: UI enhancement or ad platform?

If there's one thing that drives me crazy about Facebook, it's their penchant for making drastic changes without notice, or giving user the opportunity to opt out, or…

2011
Jul 27

Old School Social Networking: Meet Some People in Real Life

It's been about a year since I made a major change in my professional life. Last summer, with another Celtics season behind me, I remember walking home from…

2011
Apr 8

I Will Follow: Social Media Lessons from U2

Seeking a few friends who wanted to join a band, Larry Mullen Jr. started U2 by posting a note on a message board in the Mount Temple Comprehensive…