Category: Sports Marketing

2011
Feb 5

SuperBowl XLV = Social Super Bowl I

What do you get when you combine the biggest TV event in American culture with emerging media and advertising? Sunday will mark what might end up being remembered as the first-ever Social Super Bowl.

2011
Jan 18

Top 13 Things I Learned at the 1st-Ever Boston Sports & Social Marketing Tweet Up

I've never organized a networking event before (unless you count a crazy 40-ounce party in my Fenway apartment in my early 20s ) and hence, there was much…

2011
Jan 16

Boston Sports and Social Marketing Tweet Up: January 18, 2011

It's 2011. The world is changing. Industries are colliding. Social media is taking the sports marketing world by storm. Apps, tweets and digital media is changing everyone's lives,…

2011
Jan 15

Twitter Footnotes: The Value of a Facebook Fan and more…

I've become something of a Twitter junky as of late, but the biggest thing that annoys me about the medium is that no matter how hard you try,…

2010
Nov 13

SportsNetworker Interview

Last week I did a quick email interview with SportsNetworker.com about all things Celtics Social Media. Lewis Howes, who runs the site, seemingly spends every waking hour thinking about sports, social media, and networking. And maybe not in that order.