Before presenting a case study of the Celtics Facebook game, 3-Point Play, at the DMA conference … AdAge Interview on Facebook MarketingRead more
Advertising
Facebook News Feed tweak: UI enhancement or ad platform?
If there’s one thing that drives me crazy about Facebook, it’s their penchant for making drastic … Facebook News Feed tweak: UI enhancement or ad platform?Read more
Forget Facebook – Why LinkedIn Should Be More Worried About Google+
After a much-ballyhooed private beta launch that’s reached 18 million users, where does Google+ fit into … Forget Facebook – Why LinkedIn Should Be More Worried About Google+Read more
SuperBowl XLV = Social Super Bowl I
What do you get when you combine the biggest TV event in American culture with emerging media and advertising? Sunday will mark what might end up being remembered as the first-ever Social Super Bowl.