Category: Uncategorized
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2026
Aug 3The Urgency Was High
A brand selling $2,000 shower systems had wired its lead event to a button click. No form, no name, no email. Meta did exactly what it was told and went and found people who like clicking buttons. It is very good at that.
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2024
Mar 13TikTok Ban – Good for America?
If you believe $100,000 of Russian Facebook ads swung 2016, you should be at least as concerned about who controls the feed 170 million Americans open every day. The First Amendment problem is real too.
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2024
Jan 11Up in the Air 2.0: Terminated by Zoom
In 2009, Up in the Air imagined firing people over video to save money, and treated it as the dystopian option. Fifteen years later a Cloudflare employee filmed her own termination by two strangers, and posted it.
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2019
Apr 1I (Don’t) Want My IGTV
Despite massive popularity, unrivaled cultural relevance and a billion daily active users, Instagram can’t seem to figure out long-form video.
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2019
Feb 10Speaking on Instagram Influencers at Digital Summit Phoenix this week
I'm looking forward to speaking Tuesday morning at Digital Summit Phoenix, where I'll present on Instagram Influencers.
