Despite massive popularity, unrivaled cultural relevance and a billion daily active users, Instagram can’t seem to figure out long-form video.
Category: Database Marketing
Media Masters #9 – Alex Restrepo – New Orleans Saints and Snapchat
I’ll admit, I wasn’t sold on Snapchat as a marketing channel for sports, or anyone else, for that matter. But after talking to Alex Restrepo, Social Media Manager for the New Orleans Saints, he may have changed my mind. If nothing else, it’s probably worth giving a try. We had a long conversation about how…
Media Masters – Jessica Gioglio, Dunkin’ Donuts
I recently talked to Jessica Gioglio, Social Media Manager for Dunkin’ Donuts, about Dunkin’ Donuts social media strategy. Jessica also gives us a preview of “The Power of Visual Storytelling” book she co-authored. Finally, she explains how Dunkin’ handled social media during the Boston Marathon tragedy in 2013. More from Media Masters Media Masters on…
Media Masters Podcast – Episode 1 – Dan Harbison, Caesars Entertainment (Part 1)
I’m taking up a new hobby in 2014 and launching a podcast. The idea is simple; I’m going to talk to some of the leaders in digital, social and traditional media who I’ve gotten the chance to know (and a few I’ve never met) to learn more about their work and share it with people…
SMX Social Media Las Vegas – Keynote Conversation
Here’s a 60-minute video of my first conference keynote, a Keynote Conversation I did with Matt McGee at SMX Social Media Las Vegas talking about how the Celtics handle digital and social media.