If you’ve got two hours on your hands (who doesn’t?) check out this panel discussion I … Storytelling and Sports panelRead more
Conferences
10 Tips for Vendors Pitching Sports Marketers
If you work in a marketing capacity for a professional sports team, you’re a target. You’re … 10 Tips for Vendors Pitching Sports MarketersRead more
Q&A on Sports and Social Media
The following Q&A was conducted by Paul M. Banks (@Paul_M_BanksTSB) for ChicagoNow.com and was published on … Q&A on Sports and Social MediaRead more
What Is the Value of a Facebook Fan?
I’ve done a bunch of social media panels, and a favorite query at these events goes … What Is the Value of a Facebook Fan?Read more
AdAge Interview on Facebook Marketing
Before presenting a case study of the Celtics Facebook game, 3-Point Play, at the DMA conference … AdAge Interview on Facebook MarketingRead more