I recently did an email Q&A with digital marketing guru Brian Solis about how the Boston … Brian Solis InterviewRead more
Working in the Sky
Until the last 18 months or so, the airplane was the one place where you had … Working in the SkyRead more
How the Celtics Glean Data and Social Media ROI from Facebook
I contributed my first guest opinion piece to the Sports Business Journal this week, explaining how … How the Celtics Glean Data and Social Media ROI from FacebookRead more
Finding Some Value in Klout
One of the craziest arguments I’ve ever had about social media was a conversation in which … Finding Some Value in KloutRead more
Putting the #FAIL in F-Commerce
I’ve heard a lot of vendor pitches over the last three years, and many of them … Putting the #FAIL in F-CommerceRead more