I’ve become something of a Twitter junky as of late, but the biggest thing that annoys me about the medium is that no matter how hard you try, there’s inevitably something lost in the translation when you try to take a coherent thought and condense it into 140 characters. Shades of gray be damned in…
A few things I’ve learned about Twitter
It’s a strange phenomenon; maybe it’s a touch of digital voyeurism, but I find myself much more interested in the tweets of people I’ve never actually met, especially when I have something in common with them.
Ten Predictions for Social Media and Digital Marketing in 2011
Here are my 10 predictions for social media and digital marketing in 2011.
Talking to students about social media and digital marketing
Just this week, I spoke to a marketing class from a local university about my job with the Celtics and how we attack social media. The class was comprised mostly of seniors who are about to enter the job market, so where I could, I tried to give them advice about resumes, cleaning up their…
Social Scoring: Life changing?
If you’ve checked out Klout.com and laughed at your score, perhaps it’s time to think again, if you’re the type who freaks out at “Next Big Thing” declarations from blogs.