Category: Analytics
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2019
Apr 23If Instagram Likes Go Away, It’s the Beginning of the End for Influencers
Late last week, a TechCrunch story made the rounds on Twitter that Instagram was considering removing the likes count from organic feed posts.
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2019
Feb 10Speaking on Instagram Influencers at Digital Summit Phoenix this week
I'm looking forward to speaking Tuesday morning at Digital Summit Phoenix, where I'll present on Instagram Influencers.
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2018
Dec 12Burger King’s unique Location-Based #WhopperDetour promotion gives customers a reason to download app
Burger King made news this week by offering up its iconic Whopper sandwich for just one cent on their mobile app. It's an incredible deal.
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2018
Aug 3Interview: Bring your traditional brand into the digital world
I did this interview in 2015 at the DMA Conference in Boston about making traditional brands stand out in a digital world, and much of what I talked…
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2014
Apr 30Media Masters #9 – Alex Restrepo – New Orleans Saints and Snapchat
I'll admit, I wasn't sold on Snapchat as a marketing channel for sports, or anyone else, for that matter. But after talking to Alex Restrepo, Social Media Manager…