Old School Social Networking: Meet Some People in Real Life

It’s been about a year since I made a major change in my professional life. Last summer, with another Celtics season behind me, I remember walking home from work and wondering to myself, “What am I going to do with myself this summer?” Working for a professional basketball team means late nights, 70-hour weeks, watching…

Forget Facebook – Why LinkedIn Should Be More Worried About Google+

After a much-ballyhooed private beta launch that’s reached 18 million users, where does Google+ fit into the social networking landscape? Or better yet, who should really be worried about the search behemoth’s social networking arrival? Google+ has drawn numerous comparisons to Facebook and the popular theme seems to be that Google is poised to take…

I Will Follow: Social Media Lessons from U2

Seeking a few friends who wanted to join a band, Larry Mullen Jr. started U2 by posting a note on a message board in the Mount Temple Comprehensive School in Dublin in the fall of 1976, almost 35 years ago. If that’s not old school social networking, I don’t know what is. Yet, had Mullen…

Why a Social Media Junkie Gave Up Facebook for Lent

A few months ago, I read a Facebook status update that said, “Twitter makes me like the people I don’t know more, and Facebook makes me like the people I do know less.” (Editor’s note: I have no idea how LinkedIn makes me feel. That’s probably another blog post by itself.) It’s an interesting take…

Social Media Insiders Summit Brings the Goods

It seems like everywhere you turn there’s a new digital marketing or social media conference popping up, and it’s hard to tell what you’re getting into when choose to participate in one until it actually starts and you’re in a large room with a bunch of strangers and vendors talking shop. I just returned from…